Tools Of The Trade
Best Beginner Copywriting Courses
I have to say copywriting was mine and will be your biggest challenge, but it is the most important if you’re wanting to build a life-changing business. That’s why I’m sharing the best beginner copywriting courses with you.
Most people that start their online journey will tell you that getting traffic to their site is their #1 problem and I agree. But some people get plenty of traffic but no sales because their sales page sucks.
One thing I can tell you for sure is if you learn to write great copy you’ll never go hungry. You could have 1,000 visitors a month and only get 1 sale or you could have 100 visitors a month and with great copy make 10 sales.
#1 Copywriting Training – Simple Writing System
What is it?: John Carlton created the Simple Writing System and it’s the most thorough learning process ever created for teaching every level of student, from rookie to veteran business owner.
There are 18 video lessons and each lesson is designed to deliver one single key element of the process behind creating your own killer sales messages.
Why do I recommend it?: You learn fast by watching super-targeted videos and doing short, fun, easy-to-understand exercises. It really is a versatile, fluid system (as in you’ll be able to use it over and over and over again).
Plus the workbook is over 300 pages and loaded with the FULL version of every proven ad he shows you in the videos.
Where to get it: mikeerwin.com/simple-copywriting
What is it?: The Scientific Advertising free course is perfect for the entrepreneurs out there who feel like copywriting might not be for them because they aren’t “naturally creative”.
This course outlines an advertising approach based on testing and measuring. In this way losses from unsuccessful ads are kept to a safe level while gains from profitable ads are multiplied.
Why do I recommend it?: It is cited by many advertising and marketing personalities (such as David Ogilvy, Gary Halbert, and Jay Abraham) as a “must-read” book and has sold over eight million copies.
Where to get the Free Course: mikeerwin.com/sa
What is it?: This guide shows you how to deliver the right message to the right audience so that you can get the biggest possible return on your time and money.
The LeadPages guide shows you how to craft a compelling journey to carry a visitor from initial awareness to raving fan.
Why do I recommend it?: This guide is designed to cover the ‘must-know’ fundamentals as well as the most important tips & savvy strategies that have proven to work across hundreds of thousands of businesses.
Where to get it: mikeerwin.com/landing-page
What is it?: I’m adding this freelance copywriting course here because there may be people who would rather get paid to write great copy for others and believe me there is big money to make if you do it right.
The freelance course gives you a “how to” bible of creating killer ads and marketing: You will also get “Kick-Ass Copywriting Secrets of a Marketing Rebel“ and detailed specifics on how to get as good at copywriting as quickly as possible.
Why do I recommend it?: There is a huge bonus section where a bunch of his most successful students and colleagues share exactly how they find new clients right now.
He lays out all the options for getting paid – both the easy ways like getting up-front checks, and the more elite ways like getting monthly royalties. Plus you’ll know EXACTLY how to price yourself in the real world, and how to maximize the money you bring in.
Where to Find the Course: mikeerwin.com/freelance