automate your business

Automate and Streamline Your Business

As an online business owner you need to automate and streamline your business as much as possible. You spend all kinds of time at the computer answering e-mails, fulfilling orders, and updating your customer lists. This is very important and essential for your business but it won’t make it grow. This won’t make more people buy or bring in new traffic.

How can you manage to get all the necessary grunt work done and still improve your product or service, increase traffic, or campaign a new idea? You need to be able to market your business to make it work and generate a good profit. Automation is the key to running your business and growing it at the same time.

Automating necessary tasks can get these thing accomplished with you having to lift a finger. This gives you more time to focus on growth and increasing traffic and sales. It is the key to success for online business owners.

Automation offers the solution of providing awesome customer service that frees up your time for bigger and better things. An autoresponder is an amazing tool to have that can make those pesky e-mail chores go away. They can help you to:

* Get sales on your products and/or services 24 hours per day 7 days per week that will bring in more profit.
* Have excellent credibility with your customers by having instant responses to his or her inquires for more information.
* Increase sales potential by answering questions quickly.
* Provide instant order confirmation that will keep customers coming back and telling other about you.
* Increase your sales by up-selling backend products automatically.

As you can see the faster you get your business automated the better off you will be. This will let you work on generating more growth and add more content to your site. You will be equipped to handle thousands of customers with out getting bogged down.

You will be able to auto respond to confirm orders or shipping. You will also want to use the autoresponder to answer the most frequently asked questions and or provide more information about what you are selling. This will allow an instant response to come through to the potential customer so they don’t have to wait.

There are many autoresponders to choose from. You can get free ones but they will have third party ads attached to them and are limited in their usage. The paid autoresponders such as Aweber, Constant Contact, Get Response and Trafficwave allow you to setup as many campaigns as you need and use them as you see fit. They don’t have restriction like the free ones do. They also don’t carry any ads in them.

With that being said, the pricing for the above mentioned companies is around $18.00/month. They are all great companies but there are a couple of subtle differences to consider. I started originally with Aweber over 10 years ago but noticed as my list grew so did my cost. The only company that did not charge more was Trafficwave so needless to say that is who I’ve been using for the last 9 years.

The deliverability rate is right up there with the other companies and my cost stays at 17.95/month. The only drawback is Trafficwave does not have as many optin form templates as the others. Considering I have many friends that use Aweber that are paying as much as $149.00/month I think Trafficwave was the right choice for me.

If you would like to see the tools I’ve used to grow my business check out my recommended tools page.

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