How To Boost Sales On eBay
Are you ready to boost your sales on eBay? There’s a lot of information out there that will help you either list more efficiently in eBay or do things to your listings to kind of help boost you in search.
Today I want to talk to you about the four things that you can be doing to boost your sales that you might not have thought to do yet.
Now as a general rule we all pretty much know that when you list new items in your eBay store that gives your store a certain boost. eBay likes it when sellers are listing new items in their store.
But what do you do if you have nothing new that you can list or what can you do if you don’t have the time to create a bunch of new listings from scratch?
My first tip is to end some current listings that you have early and relist them again as self-similar. What this does is it gives you two different kinds of activity in your eBay store.
It gives you the activity of going in and ending an item and it also gives you the activity of listing a brand new item. eBay doesn’t really know what’s going on but the algorithm thinks that there’s a lot of activity going on and that alone can give you a major boost in sales.
So basically what I’m referring to is go pick a small handful of listings, maybe five or ten listings and end all of them. Then go in and relist them as a self-similar listing one by one.
Don’t forget to go back into your ended items and delete those original listings because you don’t want to accidentally have duplicates. Now you don’t necessarily have to change any of the information once you’ve relisted that self-similar.
If you want you can tweak the title a little bit or you can change the price if you so choose but you don’t have to change anything. I do believe that a small change when you relist a self-similar gives you a little bit more of a boost.
For instance if i were to end an item and relist it as self-similar I might just swap two words in the title, that’s it. I might remove a word, I might replace a word.
I tweak the title just a little bit so it kind of tricks that algorithm into thinking that it’s a brand new listed item and it’ll have that brand new item number as well.
Refresh Your Store
Tip number two is to refresh your store. I know a lot of you have heard about this on social media where we talked about calling eBay and speaking to a rep and asking the rep to refresh our stores.
Now a lot of people don’t really understand what exactly refreshing your store means so I’m going to tell you how to do it so you don’t have to worry about calling eBay and sitting on hold for an eternity.
The simple act of refreshing your store basically means bulk edit. So depending on how many items you have you can either bulk edit all of your listings at one time or you can do them in batches of 200 or 500.
You just bulk edit the items and that’s easy enough, I know since I have about a thousand items. I choose to bulk edit mine in batches of 500.
What I will do rather than going through and clicking the check mark on all of the little boxes, I will just click the drop down arrow and click Edit 1 to 500.
Then if you look under that it says edit 501 to 1000, edit 1,001 to 1500 and so on and so forth just depending on how many listings you have. So I will bulk 500 items at a time.
Essentially you’re just bringing up all of your items in the bulk editor and clicking submit, that’s it. You don’t have to change anything, you don’t have to up the price, you don’t have to drop the price, you don’t have to tweak any titles.
Just bulk edit selected items and submit them, that is technically considered a refresh. It’s triggering something in the eBay algorithm that says something has changed, let’s move it up in search.
Keep in mind with all of these suggestions if you are wanting to utilize markdown manager to run sales in your store you want to make sure that you are not changing your price.
With the new eBay update this past year with the markdown manager tool you can’t put items on sale that have not held a price for at least 14 days.
So if you’re going in and your bulk editing or if you’re ending items and listing a self-similar and you are changing the price you will automatically start that clock over for markdown manager. So keep that in mind if you want to be able to run sales don’t touch the price.
Also if you are wanting to utilize sales and mark down manager keep that in mind when thinking about doing tip number one because tip number one will start your clock over again.
Tip number three is accept offers. I know it sounds simple enough but let me break it down just a little bit more. Exactly what do I mean by accept offers?
If you do happen to have an offer that comes in even if it’s not normally an amount that you would want to take, if you can spare the sale take the offer. Bite the bullet and take the offer.
This is just all based off of my experience and what I have noticed a lot of the times when my sales and ebay are slow if I accept an offer it’s like a domino effect.
It will start triggering other sales so if I get an offer in and I happen to grind my teeth at it just a little bit if I could bring myself to accept that offer then it creates kind of a domino effect.
This is something definitely to keep in mind because if you’re working on boosting your sales, boosting your placement and search if you’ve done tips 1 & 2 and you happen to get an offer I just want to reiterate how important tip number 3 is.
Now if it’s a ridiculous offer that’s gonna cost you to lose a whole bunch of money then by all means don’t take it but most of the time when business is slow in my store just the act of accepting an offer brings in more sales.
Your eBay Activity
Tip number 4 is to do any and all activity that you can within eBay. Do you have shipping labels that you could print for sales, do you have feedback that you need to leave for buyers, do you have any questions in your messages that are unanswered?
Sometimes the simple act of going into your eBay account and doing these little things is triggering activity that makes the algorithm want to boost you.
So if you have unanswered messages, if you have shipping labels that could be printed that you have decided not to print yet or if you need to leave feedback for some buyers try doing all of that and if all else fails shop on eBay.
I know for a fact that eBay loves it when you shop on eBay and I might shop too much on eBay lol I’m not gonna lie.
A bonus tip is to just open up your app and scroll through it. This one is probably one of my favorite go-to tips for boosting activity within eBay and it’s exactly what I said.
It’s just literally opening up the app in your phone and simply scrolling through your active listings. Maybe you open up an item, maybe you do a quick revision on your phone.
Sometimes just the simple act of opening up the app and doing a little bit of scrolling will trigger sales. It’s amazing when it happens and I love it.
How To Boost Sales On eBay – Conclusion
The common denominator of all these tips is to be active. An active store is a happy store and the more active you are in eBay the more money you can make.
If you liked this post leave a comment below and share with your friends. Let me know your methods or if you have tried any of these tips yet.
if you have any questions about improving your online business you can also drop them down below and I’ll make sure to reply with a post or video.