Creating Your Amazon Affiliate Website
Creating your Amazon affiliate website from scratch is a very easy process when you know how to do it. Many people have to sort that out on their own, but in this chapter we are going to show step by step how to do it and where to find everything that you need in one place.
What are the benefits of creating an amazon affiliate website?
✓ Amazon affiliate websites are a cost effective and easy to set up method of monetizing online content
✓ Amazon affiliate websites offer a very straightforward way of making affiliate marketing money, unlike traditional affiliate marketing schemes that force you to use intrusive advertising that you will have to cover with your own money
✓ Referrals from your website to amazon.com will make you money from any purchase they make
✓ Using the amazon brand name is a great way to monetize the content on your site because it will help you to reach people that are already looking for help making purchases in the amazon marketplace
A “domain name” is simply a name that websites use as their website addresses that you type into your web browser to access. Ideally, your domain name should resemble your niche.
Using keywords related to it to create your domain name will help your amazon affiliate website rank higher on search engine query results.
To get your domain name you have to buy it from a domain vendor. There are many vendors to choose from but we recommend GoDaddy.
Start by going to the “domains” tab and type your domain name in the “choose your new web address” bar and click on “search” to check its availability. Once you find a good domain name available add it to your cart to buy it before someone else does!
GoDaddy will try to offer you additional services but you don’t need them, it’s just part of their upsell process. All you need is the domain name from them.
Awesome, now that you have a great domain name, you need hosting for your website. Hosting service is space on an internet server to upload your website and make it available to visitors from around the world.
You can buy excellent hosting service from “worthyhost.com.” Go to the “web hosting” tab, where you will find three different hosting plans available: “bronze plan”, “silver plan” and “gold plan”.
We recommend you to select the “silver plan.” This one will give you more for your amazon affiliate business because it will allow you to use it for 3 domains, to use one click installs and if you contact us we can set up your installation.
Click on “order now” to check out and get ready to start building your amazon affiliate website in the following step.
WordPress is our website builder of choice, as well as the choice of a million other amazon affiliates, because it is very easy to use and allows for simple yet powerful customization for your amazon affiliate websites.
You can easily install WordPress on your amazon affiliate website from your “cpanel” by clicking on “WordPress 1-click installation”. Once you do, you will be asked to enter your site’s set up information.
Now you have to enter your admin info. Start by entering the name of your site in “blog title”, then your admin user name in “admin user”, which is the username that you will use to login to your WordPress site as the administrator. Now enter your “first name” and your “last name”.
Lastly, enter your “admin email”, which will be the main email address that you will use to manage your amazon affiliate site. Once you enter all your information check the “terms of service agreement” box and click on “install”.
A progress bar at the top of the screen will let you know the progress of your WordPress installation. The “installation complete” message will appear on top once WordPress is installed on your amazon affiliate site.
Here you will also have the credentials to login to your WordPress account, from where you will be able to manage your new amazon affiliate website. Copy and save your “username” and your “password”.
To login to your WordPress dashboard simply add “/wp-login.php” at the end of your WordPress site URL in your web browser. Now enter your username, your password and click on “log in” to login to your new WordPress dashboard for the first time.
You are now inside your WordPress dashboard, and it is time to start setting up your site so you can later stuff it with awesome amazon affiliate product oriented content. Your amazon affiliate website is barebones the first time that you install WordPress.
The first thing that you have to do is find a nice affiliate oriented theme for your site. You can do this by going to the “appearance” tab and selecting “themes”. You can look for free affiliate oriented themes by clicking on “add new theme”.
You can use the “search themes” search bar to find themes for affiliates, and we recommend to get started by installing a free theme such as the “reviewgine affiliate” theme, which is a widely used free theme used by many successful affiliates.
Simply hover over it and click on “install”, and then on “activate”. Now your site has been installed with a nice affiliate theme that you can edit by using the “customize” button. Here you can see how cool the theme looks, making it easy for visitors to find what they are looking for and more.
You can add pages for content categories by using the “pages” tab in your dashboard and clicking on “add new”. Here is where you will create pages to promote your affiliate content.
You can enter the title of your promotional pages in the “enter title” field, and the description of the page in the text field below. You can use the “add media” button to insert images and links within the content of your pages.
You can use the “featured image” section to insert the image that you are going to use as the main image on your pages.
Once you are ready to publish a page to post product oriented content simply click on “publish”. Now to add content to these pages you have to use the “posts” tab on the left side menu.
Click on “add new” and you will be taken to an editor with similar features on the “pages” editor. You will have a “title” field to title your content posts, a text field to enter your written content, the “add media” button to insert images.
Add videos and links within your product posts, a “format” box, a “categories” box to select a category for your posts and a “tags” box to insert tags to make it easier for people to locate your posts using keywords. Use the “publish” button to publish content here as well!
This is how you will be adding content to populate your amazon affiliate website, and below we are going to show you how to create amazing content that will help you boost up your amazon affiliate earnings.
I know some of this can be overwhelming for beginners so don’t hesitate to reach out and let us help.
Creating Product Oriented Content
Okay, you’ve chosen your niche, selected some hot products to promote, created your amazon affiliate website and signed up for the amazon associates program to create your amazon associates account.
Now the time comes to start doing the hardest part, the one that will determine if you make it or if you break it as an amazon affiliate.
We are of course talking about the part where you finally start creating content for your amazon affiliate website, because content is what will attract buyers to your amazon affiliate websites. But why do we say that this is the hardest part?
We say so because creating content for affiliate sites is not easy for the most part, and that is exactly where most affiliate marketers fail, and because of that we are going to show you how to create amazing content for your amazon affiliate sites the easy way.
After all, creating awesome product oriented content for your affiliate sites comes down to following a series of easy to apply strategies, so let us take you by the hand and guide you all the way through!
Building Product Oriented Pages
Product oriented pages are used in affiliate marketing sites to promote amazon affiliate offers, and the goal of these pages is to drive traffic to any given product page on amazon and foster sales.
So in short these pages are designed to generate affiliate income on amazon affiliate websites.
Let’s check what a nice looking, product oriented money page looks like. The first thing that you will notice is that a product oriented page is full of product oriented content.
Including profitable keywords, product images that link to affiliate offers and long, evergreen product oriented written content. We recommend you look at successful amazon affiliate sites that promote stuff related to your niche for inspiration.
In our case, we are looking at “thewirecutter.com”, an amazon affiliate site that gets over 8 million unique visitors each month and that generates affiliate income in the millions.
The strategies that we are about to reveal next are being used by the most successful and most profitable amazon affiliate sites around, so pay good attention and start applying them as well.
Use Profitable Keywords
“Profitable keywords” are keywords that drive purchasing intent and that are used by people to search for information about products on any given niche when they are ready to make a purchase.
Note that these keywords are not merely used to find product information, they are used for research by people that like to make informed purchases.
See how profitable keywords are used in this affiliate site, as they are not targeting “gaming headphone” but “best gaming headphone”, which is a long tail keyword used by people looking into buying the best gaming headphone available.
So what are they doing here? They are using these long tail keywords so people looking for the “best headphone” or the “best air conditioner” land on these pages. See how they combine “best” with “cheap” to target people looking for the best equipment on a budget.
To give you an example with our niche, we are not going to target “best home theater systems”, but “best 7.1 receivers”. To make sure that a keyword is profitable, go to the amazon homepage and type it in the search bar. If it is highlighted in the results, then it is indeed profitable!
Profitable keywords should also include brand names in some circumstances, and they have to be used on the title of your product oriented pages, throughout your content and on your tags.
Product images will always drive engagement, period, and you have to use a wide variety of them into your product oriented pages in order to motivate people into buying the products that you are promoting.
Product images work because people mostly make purchasing decisions based on how attractive the products look on product pages.
It is very important that the images that you feature on your product oriented pages link to their respective amazon product pages. Product images are best used at the top of your content.
Quality Written Content
Of course, your product pages would be nothing without cool and informative written content geared towards telling your visitors what your products are all about and why they should make a purchasing decision right when they finish reading, perhaps before!
In order to achieve this you have to go beyond reviewing the product or stating your opinion on the product, you have to answer the question that your visitors were trying to answer when they landed on your product page in the first place.
Start by describing what the product is, what its benefits are and why people should buy it. For example, if you target the “best” keyword for your product, explain why it is the best, and so on.
Ideally, you should have tried the product that you are writing about, but we know that this is not only difficult, but quite expensive! So a good starting point is to simply go to the product page on amazon.
Once there, check the title and the product description to get information about the product. Also check the “sponsored products related to this item” and the “customers who bought this item also bought” horizontal lists.
This way you can casually stack the product that you are writing about against similar products. It can be useful to insert affiliate products for other items and increase revenue.
Lastly, check the “customer reviews”. Check the most relevant reviews on each scale, from 5 stars to 1 star to see what customers think about it, so you can use this information on a “pros” and “cons” section for your product page.
As a final piece of advice, try to make your written content from 2,000 to 2,500 words long in order to make it relevant on search engine results. Follow these simple strategies and you will be swimming in affiliate money sooner than you might expect!
Creating Your Amazon Affiliate Website – Conclusion
Creating your Amazon affiliate website takes work but once you get comfortable with understanding how the process works it is truly rinse and repeat.
What I mean by that is if you have one affiliate site that is making you $400/month there is nothing stopping you from creating another site for another product that repeats the process.
For the most part you do the work once and can get paid for as long as that product is relevant. That’s why we try to focus on evergreen niches where those products are never going to go out of style.
I hope this post has given you a better understanding of how to create your own Amazon affiliate website and the possibilities that come with it.